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Read more about - Engineering: What is it, and why should you consider being an engineer?

Engineering: What is it, and why should you consider being an engineer?

The Engineering Services Industry currently accounts for approximately 1.2 per cent of Singapore’s gross domestic product and employs about 37,000 people[1]. According to the Singaporean-German Chamber of Industry and Commerce, engineering is o ...


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Read more about - Branding – It is All About Perception

Branding – It is All About Perception

By Pamela Wigglesworth CSP from Experiential Hands-on Learning Branding, it is all about perception. You may have heard that phrase before. If you have not heard that before, then read the first sentence again because the impact of perce ...

Read more about - Learning Does Not Stop Just Because School Does

Learning Does Not Stop Just Because School Does

“Learning never ends.” “Once you stop learning, you start dying.” “Learning never exhausts the mind.” We’ve all heard phrases to this extent countless times. If such age-old words are not enough to nudge y ...

Read more about - The Trojan Horse Metaphor for Persuasion and Influence

The Trojan Horse Metaphor for Persuasion and Influence

What we can learn about influence from the story of the Trojan Horse? According to Greek mythology, there once lived a group of people known as the Trojans. They lived in the city of Troy, where it was surrounded by huge tall walls and heavily guar ...