DIPLOMA IN MARKETING MANAGEMENT

Provided by Marketing Institute of Singapore Business School

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Awarded by Marketing Institute of Singapore Business School


Course introduction

Introduction


The Diploma in Marketing Management programme aims to provide students with a holistic view of the business process, and at the same time develop broader knowledge in managing the marketing functions.



Area of Studies


PROGRAMME STRUCTURE
This is a 12-months part-time programme, covering 8 modules with a total of 288 contact hours. 
Classes are usually held 3 times a week.

Modules consists of:
• Principles of Management
• Understanding Business and Economic Environment
• Business Statistics
• Principles of Marketing
• Financial and Managerial Accounting
• Business Law
• Consumer Behaviour
• Strategic Marketing



Fees & Funding


Application fee: S$107.00 (Non-refundable)
Total Programme Fee: S$4,200.00*

* All fees inclusive of 7% GST 
* Programme fee excludes textbooks 
* Note: All fees are subjected to change

 

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