Bachelor of Arts (Hons) Media, Culture and Communication

Provided by Management Development Institute of Singapore (MDIS)

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Awarded by University of Sunderland, UK


Course introduction

Introduction


Why study Media, Culture and Communication studies?
The study of media, culture and communication is the exploration of the relationship between media, culture and society. In a media-saturated culture, developing a critical awareness of media is crucial to our understanding of contemporary society. 

Why choose University of Sunderland, UK?

  • Sunderland has been providing higher education in the city since 1901, and they are an innovative, forward-thinking university with high standards of teaching, research and support.
  • Our teaching is enriched by cutting-edge research. We host the Centre for Research in Media and Cultural Studies. In the latest Research Assessment Exercise, 25% of our research was rated ‘world-leading’ and 38% ‘internationally excellent’.
  • Shortlisted for Excellence and Innovation in the Arts (Times Higher Education Awards 2014)
  • Ranked 11th in the UK for Media and Film Studies by The Guardian University Guide 2017
Objective
The programme has the following general objectives:
  • Familiarise students with a range of theoretical and methodological approaches to the multidisciplinary field of media, cultural and communication studies;
  • Provide students with the opportunity to develop specialist knowledge in specific subject areas within this field, whilst maintaining breadth of study across it;
  • Develop students’ ability to undertake independent research in cultural studies and/or various aspects of the media;
  • Develop a critical awareness of ethical issues with a communications/journalism context;
  • Introduce students to a range of learning methods and methodological practices appropriate to the different subject areas;
  • Develop in students a high level of communication skills in the presentation of critical and creative ideas;
  • Offer students the opportunity to engage in practice to a specialist level in up to one area of media production/practice. 
Career Opportunities
This degree provides an excellent foundation for a wide range of careers in the media.
Possible sectors include:
  • Television
  • Radio
  • Digital Media
  • Journalism
  • Marketing
  • Public Relations
  • Organisational Communications
  • Advertising
Preparing you for employment is at the heart of everything we do. Our aim is clear. It is to provide you with an outstanding platform so you can develop as a person and for your future career as a current student or a recent graduate.

Recent graduates from Sunderland have gained jobs with regional newspapers, public relations companies as well as international broadcasters.



Curriculum Overview


Programme Structure


Year 1
Introduction to Media and Cultural Studies
Media Histories
Introduction to Digital Media Cultures
The Making of Popular Culture
Introduction to PR Theory and Practice 1
Digital Fictional Film 1

Year 2
Media Studies 1
Cultural Theory and Popular Culture 1
Video Documentary Production
Practical PR, Strategy & Theory
Digital Fictional Film 2
Developing Your Media Career

Year 3
Media Studies 2
Media Project
Cultural Theory and Popular Culture 2
Advance Public Relations
Media Ethics



Entry Requirements


Local Application

Entry Requirements
All applicants must be of age 17 and above, and must possess one of the following entrance requirement:

For Year 1 entry

  • International Foundation Diploma in Mass Communications awarded by MDIS OR
  • At least two (2) GCE ‘A’ Levels, or equivalent OR
  • Relevant qualifications awarded by other Private Education Institutions (PEIs) or recognised Higher Education providers in a media-and-communications-related discipline, (which are deemed by the University to be suitable as pathway programmes for entry onto the  Year 1 of the University course) with an entry requirement of 10 years of formal education.
For Year 2 entry
  • Higher Diploma in Mass Communications awarded by MDIS OR
  • Relevant diploma level qualifications awarded by other Private Education Institutions (PEIs) or recognised Higher Education providers in a media-and-communications-related discipline, (which are deemed by the University to be equivalent to Year 1 of the University course) with an entry requirement of 12 years of formal education OR
  • Polytechnic diplomas which have covered the content and learning outcomes of Year 1
For Year 3 entry
  • Relevant polytechnic diplomas in a media-and-communications-related discipline, (which are deemed by the University to be equivalent to Year 1 AND Year 2 of the University course) with a pass grade OR
  • Relevant overseas polytechnic diplomas in a media-and-communications-related discipline, (which are deemed by the University to be equivalent to Year 1 AND Year 2 of the University course) with an entry requirement of 10 years of formal education OR
  • Higher National Diploma (HND) qualifications in media-and-communications-related discipline related disciplines OR
  • Relevant PEI qualification in a media-and-communications-related discipline (which are deemed by the University to be equivalent to Year 1AND Year 2 of the University course) with an entry requirement of 12 years of formal education
English Language Requirements

Applicants are required to possess one of the following:
  • Possess a minimum C6 grade in English at GCE 'O' Level OR
  • IELTS score of 6.0 (with no element below 5.5) OR
  • Completed MDIS Professional Certificate in English (PCIE) OR
  • Pearson Test of English Academic with a minimum score for each individual element of 51 and 56 overall OR
  • Cambridge Certificate in Advanced English (CAE) with Grade C or above OR
  • Pass the MDIS Placement TEst at Advanced Level OR
  • Equivalent
All applications are subject to university's approval.

International Application

Entry Requirements
Applicants must be age 17 and above and must possess one of the following requirements:
Year 1 Entry
  • International Foundation Diploma in Mass Communications awarded by MDIS OR
  • At least two (2) GCE ‘A’ Levels, or equivalent OR
  • Relevant qualifications awarded by other Private Education Institutions (PEIs) or recognised Higher Education providers in a media-and-communications-related discipline, (which are deemed by the University to be suitable as pathway programmes for entry onto the  Year 1 of the University course) with an entry requirement of 10 years of formal education.
Year 2 Entry
  • Higher Diploma in Mass Communications awarded by MDIS OR
  • Relevant diploma level qualifications awarded by other Private Education Institutions (PEIs) or recognised Higher Education providers in a media-and-communications-related discipline, (which are deemed by the University to be equivalent to Year 1 of the University course) with an entry requirement of 12 years of formal education OR
  • Polytechnic diplomas which have covered the content and learning outcomes of Year 1
 Year 3 Entry
  • Relevant polytechnic diplomas in a media-and-communications-related discipline, (which are deemed by the University to be equivalent to Year 1 AND Year 2 of the University course) with a pass grade OR
  • Relevant overseas polytechnic diplomas in a media-and-communications-related discipline, (which are deemed by the University to be equivalent to Year 1 AND Year 2 of the University course) with an entry requirement of 10 years of formal education OR
  • Higher National Diploma (HND) qualifications in media-and-communications-related discipline related disciplines OR
  • Relevant PEI qualification in a media-and-communications-related discipline (which are deemed by the University to be equivalent to Year 1AND Year 2 of the University course) with an entry requirement of 12 years of formal education
English Language Requirements
Applicants are required to possess one of the following:
  • Possess a minimum C6 grade in English at GCE 'O' Level OR
  • IELTS score of 6.0 (with no element below 5.5) OR
  • Completed MDIS Professional Certificate in English (PCIE) OR
  • Cambridge Certificate in Advanced English (CAE) with Grade C or above OR
  • Pass the MDIS Placement TEST at Advanced level OR
  • Equivalent






 



Duration & Intake


Programme Duration


Duration

Year 1 Entry
Full-time  : 27 months
Part-time : 36 months

Year 2 Entry
Full-time  : 18 months
Part-time : 24 months

Year 3 Entry
Full-time  : 9 months
Part-time : 12 months



Fees & Funding

Please enquire below for course fees and financial grants:


 

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