Facing the Media With Confidence


Course introduction

The workshop is designed to build confidence in public speaking and engaging the media. Participants will learn the importance of preparation, knowing the audience, and mental imaging in ensuring success.
Participants will have opportunities to give impromptu presentations to think on their feet and formal media interviews, deliver a short presentation, and a Q&A session with the ‘media’. They will also get to evaluate their performance through video feedback. Through observations and comments from the trainer, participants will identify their strengths and weaknesses in visual, vocal and verbal communication and learn the finer points of engaging the media.

Course Benefits

Upon completion of this workshop, participants will be able to;

  • To understand the fundamentals of how to prepare for a media interview
  • To learn how to handle impromptu speaking and interview situations
  • To apply visual, verbal and vocal techniques to engage the media

Target Audience

Senior executives

Course Outline

  • The impact of the media and why we need to engage it effectively
  • How to speak at the spur of the moment when approached by the media
  • Impromptu Speech (participants to do a short personal intro, the trainer will critique)
  • How to use the Past. Present and Future formula for impromptu speeches
  • How to prepare for media interviews by adopting the CALM approach
  • Elements of Content, Audience, Location and Mental preparation)
  • Parts of a speech (Using a good introduction, body and strong conclusion)
  • Practice sessions (role play with trainer and participants as audience)
  • Vocal elements (pronunciation and modulation)
  • Visual Communication (Facial expressions, posture, mannerism)
  • How to anticipate questions and how to manage difficult questions 
  • Mock Interview (Each participant to role play in a mock media interview)
  • Q&A session (participants will handle questions from the ‘media’)
  • Video playback with comments from the trainer and fellow participants
  • Self-evaluation based on criteria such as content, delivery and handling of Q&A
  • Summary and conclusion

Available Course Sessions

Please click here to stay updated on upcoming sessions.

Trainer Profile

James Suresh

James Suresh is a trainer, PR consultant and author. The co-creator of Singapore’s comic icon ‘Mr. Kiasu’, He has co-written a series of comic books as well as authored books on his military experience. He develops comic strips for magazines and writes scripts for various media. His recent book entitled ‘On a Street in Singapore’ was featured in the Sunday Times’ bestseller list and was awarded the Reader’s choice award 2011.

James started his career as an army officer and eventually moved into education and public relations. Following his 15 year stint in the army, he set up a publishing and design company with some friends. After five years in the publishing business, James left to pursue his interest in training and PR Consulting. He conducts seminars and workshops on creative thinking, communication, motivation, anger and stress management in Singapore and the Asian region. James is also a certified EQ trainer and enjoys working with corporations, charity organizations, schools, youth groups and helping individuals to achieve their personal potential.