WSQ Graphic Illustrations & Design Fundamentals (Adobe Illustrator)

First Media Academy

Course introduction

Through the use of packaging design techniques as a teaching platform, participants will be able to transfer their knowledge onto various mediums such as posters, web-based collaterals and many more. Participants will learn the use of Adobe Illustrator and its various applications in real world projects. This programme also teaches the theory and fundamentals behind effective design and its uses in today’s business environment.

Target Audience

Professional, Managers, Executives and Technicians

Course Outline

Design Fundamentals
The importance of branding, typography and colours.

The Design Process
From marketing brief, budgeting to execution and delivery

Design Brainstorming Techniques
Idea generation and creative thinking.

Corporate Identity
Develop a brand kit and corporate identity package for your business or reimagine an existing brand

Packaging Design
Recreate an existing packaging design and create vibrant infographics

Adobe Illustrator
Basic and intermediate techniques, technical know-how and useful tips

*For the course fee, prices are based on 95% subsidies and subsidised prices may vary for every individual. Non-company sponsored individuals are eligible to use their SkillsFuture credits as well as PSEA.

Available Course Sessions

Course Date, Time Reg. Closes On
1 24 Sep' 19 to 05 Dec' 19, 7.00pm to 10.00pm 20 Sep' 19 Register Now


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Trainer Profile


Recognised for her outstanding academic performance, Alce was awarded the Vice Chancellor’s Scholarship. Alce’s passion for typography and semiotic design have landed her with prominent corporate design projects, namely Citibank, Tiffany & Co, FujiFilm just to name a few.
*Subject to trainer's availability