Diploma in Business Management

SAA Global Education Centre Ltd


Course introduction

The Diploma in Business Management programme is designed for students with 12 years of former education such as the GCE ‘A’ level or equivalent to acquire a broad understanding of the management and business discipline.
Upon completion, students would have the necessary background to cope with the Level 2 of Advanced Diploma whereby they can specialise in Accounting and Finance or Business Management.



Course Outline


The Diploma in Business Management consist of 6 modules. This diploma is equivalent to Level 1 of the Advanced Diploma in which you can progress to Level 2 for the Advanced Diploma with a chosen area of specialisation.Classes are a mix lectures and tutorials whereby students adopt an active role in learning through discussions and presentations.
Each module is assessed by means of coursework and/or examinations.
Modules
Principles of Accounting
This module provides students with an understanding of the concepts and principles of accounting, the double entry accounting system and basic financial reporting for unincorporated and incorporated entities. It includes the financial reporting environment, importance of ethics and corporate governance, accounting concepts, principles and conventions, the double-entry system of recording, preparation and analysis of financial statements.
Management Concepts
This module explores the underpinning theories relating to modern management and examines their application of these to today’s businesses. It covers theory and applications relating to context of management, analysis of internal and external environment, planning and organising, management types, decision-making, organisation structures, evolution and changes, leading and controlling, leadership styles, managing and influencing others, motivation, control activities and performance measurement, international management and current issues.
Marketing Concepts
This module provides students with an understanding of the fundamental principles of marketing and the marketing process in modern organisations. It explores theoretical tools and techniques for analysing major marketing strategies, issues and challenges. Key topics include an analysis of the marketing environment, consumer behaviour, segmentation and positioning, marketing research, marketing mix, services marketing, Internet and social media marketing, marketing strategy and issues in marketing.
Quantitative Methods for Business
This module develops students’ skills in statistical and operational research techniques used in data analysis and problem-solving in the modern business context. This includes data collection and sampling, presenting data especially through the use of spreadsheet, descriptive statistics, probability concepts, simple linear regression and correlation, time series, moving averages, exponential smoothing and manipulative models, indices, linear programming and decision trees.
Business Economics
This module introduces students to key economic principles and concepts as they apply to the business environment. It examines the effect of supply, demand and price elasticity on market position and competition and also analyses the impact of economic policies on businesses. Key topics include an introduction to economics and the business environment, supply and demand concepts, market structure and the competitive environment and macroeconomics concepts such as fiscal and monetary policy and economic growth, exchange rates, inflation, unemployment and globalisation.
Business Communications
This module provides in-depth knowledge of how to manage trade, consumer This module focuses on the key business communication skills necessary for the effective and efficient operations in today’s complex business environment. It includes an introduction on communicating in today’s workplace, changes in business communication, effective writing process, reporting workplace data, importance of effective presentation skills and interpersonal skills and professionalism at work.
Duration:
Students take 2 modules in each semester
Each semester consists of 10 taught weeks and 1 exam week (i.e. 3 months)
The 6 modules may be completed in 3 semesters (i.e. 9 months)
 



Available Course Sessions


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Trainer Profile


Gan Soh Kin, Dawn

I have had in depth exposure at both the operational and management levels in Retails operation, Administration, and Sales Management; as well as teaching experience in the education sector. In addition, I also have more than 15 yrs of teaching experiences for LCCI computerized book-keeping. These have given me both in-depth and a broad-based experience in managing my work roles and human relationship.



 

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