Crisis Management and Communication


Course introduction

This workshop is aimed at helping employees understand why dealing with the crisis is beneficial to them and the organisation. It is all about being on top of such crises and not let them topple you.
It will cover identifying ‘minefields’ and developing level-headed approaches to deal with the situation to maintain or even increase confidence in the organisation. We will discuss issues like the spiral of confidence and a siege mentality. Participants will be exposed to practical situations and be encouraged to use the knowledge learnt to defuse these potential threats.

Course Benefits

Upon completion of this workshop, participants will be able to:

  • Develop a conceptual understanding to crises and issues, recognising the differences between them.
  • Identify target audiences
  • Have an understanding on how crises are managed more by leadership and management
  • Develop awareness on managing communication in dealing with the four levels of outrage and risks faced by the public
  • Develop a deeper understanding through case studies.
  • Have tools – like a crisis management protocol - to deal with difficult situations at the workplace and a game plan. change.

Target Audience

  • Managers,
  • Professionals; and
  • Executives.

Course Outline

  • What is Crisis, recent global trends and historical perspectives
  • Definitions and types of crises issues which do not need a crisis-level response
  • The Cycle of Crisis Management the full cycle in dealing with a crisis
  • Interdepartmental relations, data bank, spokespersons
  • Prevention aspect which focuses on knowledge management
  • Confidence-building versus being under siege
  • Case studies to discern the approach taken by the Comms team.
  • Dealing with the Crisis and managing both internal and external communications (including social media) for various forms of crises.
  • Make Communications Matter, guidelines on handling a crisis – empathy, accuracy
Power point presentation,Group Discussions,Case studies,Role play and scenarios

Key Information
Duration 1 day
Time 9am to 5pm
Date 13 Feb 2019
08 May 2019
04 Sep 2019
04 Dec 2019

Course Fee
Member $436.56
Non-Member $513.60
  • Members enjoy a 15% discount before GST
  • Group Discount (3 or more participants) - 10%
  • All fees are inclusive of 7% GST
Funding Available

  • SDF Grant Amount: S$14.00
  • SDF Course Code: CRS-N-0032285
SkillsFuture Credit
(Individual Singaporean aged 25 and above)
Pre-approved SkillsFuture funding of S$500.00

Available Course Sessions

Please click here to stay updated on upcoming sessions.

Trainer Profile

James Suresh

All of our Associate Trainers offer our high level of service therefore are subject to regular peer assessments and interview prior to joining our Institute. They must all be qualified and have relevant experience to an agreed level and are subjected to continual audit and evaluation. Strict internal assessment is implemented as an integral part of our quality control mechanism.