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Bachelor of Business in Marketing and Business Law (Full-Time)

Provided by: Kaplan Singapore
Awarded by: Murdoch University

Course Introduction

As one of Australia’s leading universities, Murdoch University is a progressive, dynamic and modern institution with an international reputation for quality teaching excellence, research and student satisfaction.

Rankings

  • Ranked in the World’s Top 100 Universities (Times Higher Education 2016 – Top 150 global universities under 50 years old)
  • Ranked in the World’s Top 100 Most International Universities (Times Higher Education World University Rankings 2016 – Top 200 Most International Universities)

Graduation and Degree
Students who successfully complete and pass the modules stipulated in the course structure will be awarded Bachelor of Business in Marketing and Business Law (Double Major) from Murdoch University. The degree will be the same as that awarded to on-campus graduates in Australia.

Curriculum Overview

Students have the option to enrol in either single or double majors.

CORE UNITS


Marketing
 BUS210  Marketing Research and Analysis
 BUS296  Services Marketing
 BUS299  Consumer Behaviour
 BUS302  Integrated Marketing  Communications
 BUS343  International Marketing
 BUS350  Strategic Marketing

Business Law
 BSL201  Finance Law
 BSL202  Workplace Law
 BSL203  Marketing and Advertising Law
 BUS303  Taxation
 BSL305  Company Law
 BSL391  Alternative Dispute Resolution

Students are required to complete the following common units:
BBS200  Understanding Business Research: An Introductory Approach
BBS300  Empirical Research Methods for Business OR,
BBS301  Applying Mixed Methods Research to Business
BRD209  Creativity and Innovation
BRD251  Wellbeing

Polytechnic holders may opt for the single major Bachelor of Business in Marketing programme which consists of 12 units.

Entry Requirements

Students with Polytechnic Diplomas, Kaplan Diplomas and Murdoch University-recognised Private Diplomas will be given 8 exemptions and gain entry to Year 2 of the programme. They can complete the course in 16 months instead of 28 months.

The Bachelor of Business in Marketing and Business Law (Double Major) accepts a wide range of qualifications with advanced standing:

These include:

  • Polytechnic Diploma
  • Advanced Diploma
  • Kaplan Diploma
  • Private Diploma will be assessed on a case-by-case basis
  • ACCA
Additional Entry Requirements:
  • Applicants admitted to the Bachelor of Business programme may be required to undertake bridging units in order to fulfil the required prerequisite knowledge. The final decision rests with Murdoch University.
  • Successful completion of a recognised approved Diploma qualification of higher, where the language of instruction was English.
English requirement for International students:
  • Applicants are required to meet Murdoch University English language requirement. Please refer to http://www.murdoch.edu.au/_document/International-students/Murdoch_English_Entry_Requirements_Undergraduate.pdf

Fees & Funding

Tuition fees

The tuition fee covers university registration, study guides, textbooks, intensive seminars and workshops, assignments, examination (if applicable), projects, degree (if earned) and transcript.

- Programme fee:
  • S$19,003.20 (Single Major*) payable in 4 instalments
  • S$25,337.60 (Double Major) payable in 4 instalments
- Receive S$400 referral bursary when you recommend your friend to join our degree programme. T&Cs apply

Education Loan

Education loans are available, subject to meeting the bank's loan requirements. 
Amex 0% interest on instalment payment effective 1st June 2017 (for instalments ranging 6 - 24 months)

Non-tuition Fees

Non-refundable application fees are as follows:
  • Application fee: S$181.90
All prices are inclusive of 7% Goods & Services Tax (GST). Please refer to the official price list for a detailed breakdown.

*Note: All fees are subject to change annually. The fees above have been updated and are accurate as of 22 September 2016. For more information about the programme, please contact our course consultant.

Study Mode & Duration

Delivery Method

Students will attend a combination of lectures, tutorials and workshops in this programme. Students have the flexibility to plan their study schedule based on their own study load. Classes are conducted from Mondays to Fridays, 5 times a week. Each unit is supported with 24 contact hours. The Dean from Murdoch University is based in Singapore to oversee all academic aspects and ensure a high standard of academic delivery here.

Assessment Methods

Each unit is assessed by any combination of class participation, written assignments, project or examinations. Assessment methods may vary according to individual unit requirements.
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