Bachelor of Communication in Global Media and Communication and Strategic Communication

Course Introduction

Do you aspire to have a career in communication or media?
In this Major, you will develop new skills and gain experience as you analyse both traditional and new media texts, learn about the power of communication and its impact on society and culture, and develop research skills that enable you to examine global media issues, cultural and media policies, and audience behaviour.
You will also have the chance to work on a communication project and be career-ready.
Students have the option to enrol in either Single or Double Majors.

Curriculum Overview

Graduation & Degree Awarded
Students who successfully complete and pass the modules stipulated in the programme structure will be awarded the Bachelor of Communication in Global Media and Communication and Strategic Communication from Murdoch University, Australia.
The Degree will be the same as that awarded to the on-campus graduates in Australia.

Area of Studies

Core Modules
Global Media and Communication

• Communicating Global Issues
• Global Media and Culture
• Media Audiences
• Media Governance and Globalisation
• Social, Games and Mobile Media
• Communication Research*
• Introduction to Digital Media Skills*
• Specialist Communication*
• Web Analytic*

Strategic Communication

• Campaign Management
• Communication Strategy and Planning
• Content Creation
• Issues And Crisis Management
• Public Relations in Society
• Communication Research*
• Introduction to Digital Media Skills*
• Specialist Communication*
• Web Analytics*

*Modules common to both majors need only be taken once.

Common Modules
Students are required to complete the following common modules:

• Career Learning: Managing Your Career*
• Consulting and Freelancing OR Podcast Production and Streaming

Applicants may be required to complete general elective modules to fulfil the required credit points.
*3-year Polytechnic Diploma holders are exempted, subject to University’s approval.
Year 1 Module Outline available here — private Diploma and Polytechnic Diploma holders are exempted, subject to University’s approval.

INTAKES
There are 3 intakes per year.
Commencement

• January
• May
• September
  Please contact our programme consultant to obtain a copy of the class schedule.

Minimum Class Size

• 20 students
  Class may commence with fewer students than indicated above, subject to resource availability. In the event of cancellation, you will be notified at least 1 week before the programme commencement date, stated in your student contract with Kaplan, and our consultants will contact you to advise on a backup plan.
  
  
   

Entry Requirements

Academic Requirements
Applicants with a Polytechnic Diploma may be exempted from up to 12 units and can gain entry to Year 2 of the programme. Applicants with a Murdoch University-recognised Kaplan Diploma or a private Diploma may be exempted from up to 8 units and can also gain entry to Year 2 of the programme.
This Degree programme accepts a wide range of qualifications, which includes:
Year 2 Entry

• Kaplan Diploma; OR
• Polytechnic Diploma; OR
• Other equivalent qualifications awarded by other Singapore-registered Private Education Institutions

Year 1 Entry
Applicants admitted to the Bachelor’s Degree programme may be required to undertake bridging modules to fulfil the prerequisite knowledge.
English Language Requirements

• An approved Diploma qualification or higher, where the language of instruction was English, OR
• GCE O-Level English Language or Literature in English with Grade C or better; OR
• IELTS 6.0 (with no band below 6.0)*; OR
• Kaplan Diploma in Professional Business English (PBEP) with a score of 75% (Distinction) or higher*; OR
• Any other equivalent English language qualification.

In all cases, the final decision on admission to the programme rests with the university.
*Applicable for international student.

Fees & Funding

Tuition Fee
The total tuition fee covers university registration, lectures/tutorials/workshops and assessments such as assignments/tests/examinations/projects (where applicable), programme materials in digital format, Degree (if earned) and transcript.
S$26,677.75 payable in 4 instalments 
(15 units with exemptions) 
(Nett programme fee listed above = Tuition fee of S$28,857.75 minus Education Grant of S$2,180^)
S$26,770.40 payable in 4 instalments 
(16 units) 
(Nett programme fee listed above = Tuition fee of S$28,950.40 minus Education Grant of S$2,180^)
Fee inclusive of 9% GST
Receive a S$400 referral fee when you recommend a friend to enrol in our Degree programme*
^The Education Grant and amount specified is exclusive to selected programmes and not transferable to other programmes or another intake of the same programme. Terms and conditions apply.

Non-Refundable Application Fee
S$239.80
Fee inclusive of 9% GST

Student Development Fee
S$283.40*
Fee inclusive of 9% GST
*Payment for this fee will be included in the first instalment.
The Student Development Fee covers the provision of a comprehensive range of initiatives aimed at enhancing the career and industry-readiness of Kaplan students, such as programmes aimed at improving interpersonal skills, technical and digital skills, as well as career advisory and job matching services. 

GST
All fees indicated are inclusive of Goods and Services Tax (GST) at the prevailing rate of 9%. For more information on the GST revision, please refer to the Inland Revenue Authority of Singapore (IRAS) website. Please refer to the official price list for a detailed breakdown.
Fees remain subject to change. Applicant will be charged the prevailing fees and GST at the time of application. For more information about the programme, please contact our programme consultant.

Education Loan
Choice of flexible repayment schemes available to suit your needs.

• Standard Repayment: Pay your monthly instalments (principal and interest) once your loan is disbursed.
• Partial Repayment: Pay partial instalments for up to 3 years or till the end of your programme, whichever is earlier. Standard monthly instalments (principal and interest) will commence thereafter.
• Interest Servicing: Pay only interest for up to 3 years or till the end of your programme, whichever is earlier. Standard monthly instalments (principal and interest) will commence thereafter.
• Flexible repayment tenure of up to 8 years.

Education Grant
This Education Grant aims to provide financial assistance to Murdoch University students pursuing selected Degree programmes. 

Study Mode & Duration

Duration

• Possible completion in 16 months (instead of 28 months)

Maximum allowed candidature period

• 12 credit points: 24 months
• 24 credit points: 48 months
• 36 credit points: 60 months
• 48 credit points: 72 months
• 72 credit points: 120 months
• 96 credit points: 144 months
• 120 credit points: 144 months
  If a student fails to complete the programme within the candidature period, they will not be entitled to any recourse or refund.