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Bachelor of Business in Management and Public Relations (Double Major) (Part Time)

Provided by: Kaplan Singapore
Awarded by: Murdoch University

Course Introduction

As one of Australia’s leading universities, Murdoch University is a progressive, dynamic and modern institution with an international reputation for quality teaching excellence, research and student satisfaction.


• Ranked in the World’s Top 100 Universities under 50 years old
(Times Higher Education Young University 2017 – Top 200 global universities under 50 years old)
• Ranked in the Top 100 Best Universities in the Asia-Pacific region
(Times Higher Education World University Rankings 2017)
• Ranked in the World’s Top 100 Most International Universities (Times Higher Education World University Rankings 2016 – Top 200 Most International Universities)

Graduation and Degree
Students who successfully complete and pass the modules stipulated in the course structure will be awarded theBachelor of Business in Management and Public Relations (Double Major) from Murdoch University. The degree will be the same as that awarded to on-campus graduates in Australia.

Curriculum Overview

Students have the option to enrol in either single or double majors.

CORE UNITS (Year 2 and 3 units)


BUS293  Organisational Theory & Behaviour*
BSL202  Workplace Law
BUS298  Organisation Development and Change
BUS348  Knowledge Management
BUS349  Strategic Management
BUS334  Business Analytics and Decision Making

Public Relations
PRO259 Media Relations
PRO204 Public Relations Strategy
PRO285 Public Relations in Society
PRO302 Public Relations Project
PRO307 Campaign Management
PRO345 Issues and Crisis Management

*Units common to both majors need to be taken only once. Students may be required to complete two general elective.

In addition, students have to complete the following common Year 2 and 3 units:
BBS200  Understanding Business Research: An Introductory Approach
BRD251  Wellbeing
BBS301  Applying Mixed Methods Research to Business
BRD209  Creativity and Innovation

Entry Requirements

Students with Murdoch University-recognised Kaplan Diplomas, Private Diplomas or Polytechnic Diplomas will be given 8 exemptions and gain entry to Year 2 of the programme. They can complete the programme in 16 months instead of 28 months.
The Bachelor of Business in Management and Public Relations (Single Major) accepts a wide range of qualifications with advanced standing:

These include:
• Polytechnic Diploma
• Advanced Diploma
• Kaplan Diploma
• Private Diploma will be assessed on a case-by-case basis

Applicants admitted to the Bachelor of Business programme may be required to undertake bridging units to fulfil the required prerequisite knowledge. The final decision rests with Murdoch University.
Successful completion of a recognised approved Diploma qualification of higher, where the language of instruction was English.

English requirement for International students:
• Applicants are required to meet Murdoch University English language requirement. Please refer to http://www.murdoch.edu.au/_document/International-students/Murdoch_English_Entry_Requirements_Undergraduate.pdf

Fees & Funding

Tuition Fees
The tuition fee covers university registration, study guides, intensive seminars and workshops, assignments, examination (if applicable), projects, degree (if earned) and transcript.

Programme fee:
• S$18,489.60 (Single Major*) payable in 4 instalments
• S$24,652.80 (Double Major) payable in 4 instalments
Receive SGD 400 referral bursary when you recommend your friend to join our degree programme. T&Cs apply.

Education Loan
Education loans are available, subject to meeting the bank's loan requirements.
Amex 0% interest on instalment payment effective 1st June 2017 (for instalments ranging 6 - 24 months)

Non-tuition Fees
Non-refundable application fees are as follows:
• Application fee: S$181.90
All prices are inclusive of 7% Goods & Services Tax (GST). Please refer to the official price list for a detailed breakdown.
*Note: All fees are subject to change annually. The fees above have been updated and are accurate as of 22 September 2016. For more information about the programme, please contact our programme consultant.

Study Mode & Duration

Delivery Method

Students will attend a combination of lectures, tutorials and workshops in this programme. The normal study load for full-time students is 4 units per trimester (4-month term). Students have the flexibility to plan their study schedule and enrol in 1 to 4 units per trimester. Classes are conducted from Mondays to Fridays, 5 times a week. Each unit is supported with 24 contact hours. The Dean from Murdoch University is based in Singapore to oversee all academic aspects and ensure a high standard of academic delivery here.

Assessment Methods

Each unit is assessed by any combination of class participation, written assignments, project or examinations. Assessment methods may vary according to individual unit requirements.
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