Advanced Diploma in Business Management(Part Time)

Provided by: East Asia Institute of Management (EASB)

Course Introduction


PROGRAMME OBJECTIVE
  • To develop sound understanding of good accounting and finance practices.
  • To employ appropriate research methods to identify trends and changes in business cycles.
  • To understand business management problems, select and apply appropriate methodologies and devise solutions to these problems.
  • To understand the importance of technology in the business environment.
  • To develop analytical and evaluative skills.

Managerial Accounting

Students will learn of the role of Management Accounting Decision Making, Performance Evaluation and Rewards. They will learn the difference between Management Accounting and Financial Accounting and how Cost Accounting Systems are designed and used for tracking and measuring resource consumption. Key topics will include Job Order Costing and Overheads Allocation, Costing and Value Chain, Cost-Volume-Profit-Analysis; Incremental Analysis, Responsibility Accounting and Transfer Pricing, Use of Variances; Standard Costing, Operational Budgeting and Capital Budgeting.

Organizational Behavior

This module provides the understanding on the basic concepts and practices of individual and group processes, behaviours in organisations, and how they affect other people in the organization. Students learn why people behave in such ways and what needs to be done to ensure a harmonious and effective working relationship in an organization. Students develop the knowledge and expertise required to ensure the efficient and effective use and deployment of human resources and to use them to the fullest benefit of the organisation in its attempts to achieve the corporate goals and objectives

Operations Management

This module provides students with the conceptual framework of Operations Management that is applicable to both manufacturing and the service industries. Students will be exposed to Operations Management; Operations Decision Making; Forecasting; Facility Location; Materials Management – purchasing, inventory and JIT systems; MRP and CRP; Scheduling and Control; Project Management – COM/PERT; and Quality Management and TQM System. Emphasis will be on applying problem solving, decision-making and project management tools in their work.

Human Resource and Cross-Cultural Management

The module aims to develop students’ with abilities and skills to adapt and manage an increasingly diverse and competitive business environment. Topics include the strategic role of human resource management; diversity management; job analysis and job design; human resource planning; and recruiting, screening and selection of candidates; interviewing candidates; orientation, training and development; compensation, incentives and benefits; evaluating and appraising employee performance; and organizational culture and change and cross-cultural issues.

Management Information System

Students will learn about the changing role of Information systems and the key challenges facing managers using information systems. They will be exposed to different kinds and types of information systems and how IS can be employed to support various business functions. Students will learn to manage IT infrastructure - hardware and software assets and data resources management; and the internet and the new IT infrastructure. Other key topics include systems development phases and life cycle; the importance of change management in implementing information systems; and information systems security and control.

Financial Management

This module designed for finance and business students enables students, presents the theory and application of corporate finance. Students will learn of the goals of managerial finance and roles of financial managers and be exposed to financial and ratio analysis and its limitations. The core areas cover Financial Forecasting, Planning and Budgeting; Management of Working Capital; Sources of Finance; Time Value of Money and Capital Investment Appraisal; Capital Budgeting; Cost of Capital; Leverage and Capital Structure and Dividend Policy.

Research Methods

This module introduces students to the core concepts, methods, and values involved in doing research, from formulating research questions, reviewing the literature, designing questionnaires, to carrying out data analysis and presenting research results. The strengths and weaknesses of research methods are examined to help students choose an appropriate methodology, and the wider philosophical issues and ethical controversies that affect research are discussed. It also examines the distinction between quantitative and qualitative research techniques and how and when they should be used.

Marketing Management

Students will learn the role of Marketing in developing corporate and business unit objectives and strategies by understanding market opportunity and analysis viz customer analysis, marketing research and forecasting, market segmentation, targeting and positioning; and developing strategic marketing programs (the 4 Ps). Students will be exposed to organizational markets and buying behavior; product differentiation and branding positioning; and the different marketing strategies to be adopted at each stage of the Product Life Cycle. Students will be required to prepare a comprehensive Marketing Plan as a group/individual assignment.

INTAKES

January / April / July / October

ASSESSMENT
 
Each module is assessed by academic work comprising written assignments, case study reports, essays, examination as determined by the subject profile. The assessment criterion varies from module to module and level to level.

DELIVERY METHOD
 
Generally the curriculums for all levels are taught over 4 terms of 12 weeks. Modules are conducted in formal instructor-led classroom sessions where students are introduced to the course discipline. Each term will cover 2-3 modules with 50 contact hours per module. Lectures are 3-hour sessions and Tutorial 3-hour sessions weekly.

ENTRY REQUIREMENTS

Singaporean / PR
  •      Relevant EASB Diploma or
  •      Polytechnic Diploma or
  •      Equivalent academic qualification from a recognized higher learning institution  and
  •      Must be at least 17 years of age at time of application

International Students
  •      Relevant EASB Diploma or
  •      Polytechnic Diploma  or
  •      Equivalent academic qualification from a recognized higher learning institution and
  •      Proficiency in English Language (Minimum EASB ETEDP Level 2 / IELTS 5.0 / TOEFL 500) and
  •      Must be at least 17 years of age at time of application

 


 
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