
Bachelor of Arts (Honours) Marketing Management (Top-Up)
Provided by: TMC Academy
Awarded by: The University of Northampton, UK
Course Introduction
Awarded by The University of NorthamptonThe degree awarded by The University of Northampton offers graduates the opportunity either to fast-track their professional marketing management qualification, or to embark on a career in business, secure in the knowledge that their specialist skills in marketing management. This course provides key insights into marketing practice and theory in a range of managerial contexts. The focus is on the planning and decision-making processes that are essential to good marketing management. The course is designed to cover the core knowledge and skills needed by the modern, professional marketer, together with a range of options to allow specialist interests to be pursued.
Course aims to:
- Become increasingly independent in their learning style, thereby enahncing their life-long learning skills and empolyability.
- Gain a deep understanding of marketing, its management and the changing marketing environment
- Be able to contribute effectively in a range of marketing operational and/or strategic contexts on completion of the programme and to traget careers in the profession of marketing
- Develop both the knowledge and the ability to use a range of marketing practitioner and research techniques
- Develop a number of key intellectual and transferable skills
Curriculum Overview
Course Modules:- Business Communication
- Principles of Marketing Management
- Advertising
- Digital Marketing
- Global Marketing
- Research Project
Area of Studies
Business Development, General Marketing, Advertisement Specialist, E-marketing Specialist, local/International Marketing
Entry Requirements
Programmes | Entry Requirement |
Bachelor of Arts (Honours) Business and Management (Top Up) Bachelor of Science (Honours) International Accounting (Top Up) Bachelor of Arts (Honours) Marketing Management (Top Up) |
Age requirement: 17 Academic qualification: Obtained at least a Pass in any one of the following:
English requirement: Any of the following or equivalent:
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*Relevant Polytechnic Diploma and other Advanced Diploma holders will have to obtain a TMC Higher Diploma prior to the Top Up degree. Credits may be given for the modules completed previously and the number of modules required to undertake may be 4 modules or more.
Fees & Funding
LocalCourse Fees
$14,582
Administrative Fee
(New Student / TMC’s Existing / Local Transfer Student)
All the course fees stated below are inclusive of course materials, examination fee and lab fee unless stated otherwise. Repeat fees and other administrative fees are listed in the Miscellaneous Fee List.
Application Fee
$100
Fee Protection Scheme Fee
0.75% of (Course Fee less grant + Medical Insurance)OR $25 whichever is higher
Medical Insurance Fee
$80 Per Course Per Year
All fees subject to prevailing GST of 7%
All fees subject to prevailing GST of 7%
International
Course Fees
$19,060
Administrative Fee
(New Student / TMC’s Existing / Local Transfer Student)
All the course fees stated below are inclusive of course materials, examination fee and lab fee unless stated otherwise. Repeat fees and other administrative fees are listed in the Miscellaneous Fee List.
Single / Bundled Programs
Application Fees: $200
International Student Administrative Fee: $650
International Student Administrative Fee: $650
Existing / Local Transfer
Application Fees: $100
International Student Administrative Fee: $350
International Student Administrative Fee: $350
Fee Protection Scheme Fee
0.75% of (Course Fee less grant + Medical Insurance + International Student Administrative Fee) OR $25whichever is higher
Medical Insurance Fee
$80 Per Course Per Year
All fees subject to prevailing GST of 7%
All fees subject to prevailing GST of 7%
Study Mode & Duration
DurationFull-Time: 12 months
Part-Time: 18 months
Course Assessment:
Assessment of the modules includes examinations, assignments, projects, presentations, class tests, and/or practical tests.
Teaching and Learning:
Lectures, tutorials and independent learning will be empolyed. To make sure that students have a clear understanding of the concepts, tutorials will re-emphasize the key areas. Independent learning involves students taking the initative in recognizing learning requirements and undertaking activities to meet them. These activities could take the form of research, tutorial exercises, review questions and coursework.