Students in TMC Academy


Bachelor of Arts (Honours) Marketing Management (Top-Up)

Provided by: TMC Academy
Awarded by: The University of Northampton, UK

Course Introduction

Awarded by The University of Northampton

The degree awarded by The University of Northampton offers graduates the opportunity either to fast-track their professional marketing management qualification, or to embark on a career in business, secure in the knowledge that their specialist skills in marketing management. This course provides key insights into marketing practice and theory in a range of managerial contexts. The focus is on the planning and decision-making processes that are essential to good marketing management. The course is designed to cover the core knowledge and skills needed by the modern, professional marketer, together with a range of options to allow specialist interests to be pursued.


Course aims to:
  • Become increasingly independent in their learning style, thereby enahncing their life-long learning skills and empolyability.
  • Gain a deep understanding of marketing, its management and the changing marketing environment
  • Be able to contribute effectively in a range of marketing operational and/or strategic contexts on completion of the programme and to traget careers in the profession of marketing
  • Develop both the knowledge and the ability to use a range of marketing practitioner and research techniques
  • Develop a number of key intellectual and transferable skills

Curriculum Overview

Course Modules:
  • Business Communication
  • Principles of Marketing Management
  • Advertising
  • Digital Marketing
  • Global Marketing
  • Research Project

Area of Studies

Business Development, General Marketing, Advertisement Specialist, E-marketing Specialist, local/International Marketing

Entry Requirements

Programmes Entry Requirement
Bachelor of Arts (Honours) Business and Management (Top Up)
Bachelor of Science (Honours) International Accounting (Top Up)
Bachelor of Arts (Honours) Marketing Management (Top Up)		 Age requirement:
17

Academic qualification:
Obtained at least a Pass in any one of the following:
  • TMC Higher Diploma in Business
  • TMC Higher Diploma in Business (Marketing specialisation)
  • TMC Higher Diploma in Business (Human Resources Management specialisation)
  • TMC Higher Diploma in Business (International Business specialisation)
  • TMC Higher Diploma in Business (Accounting specialisation)
  • TMC Higher Diploma in Business (Logistics specialisation)
  • TMC Higher Diploma in Business Studies
  • TMC Higher Diploma in Business Studies with Marketing
  • TMC Higher Diploma in Business Studies with Human Resource Management
  • TMC Higher Diploma in Business Studies with International Business
  • TMC Higher Diploma in Business Studies with Accounting
  • TMC Higher Diploma in Business Studies with Logistics
  • SQA HND Business
  • Relevant Polytechnic Diploma*
  • Advanced / Higher Diploma in ( Business / Management / Accounting / Marketing ) from Private Education Institutions*

English requirement:
Any of the following or equivalent:
  • At least a C6 at GCE O English
  • Completed a Higher / Advanced Diploma where medium of instruction is English
  • Pass an English online test and an interview with the Dean / HOD / designate
  • IELTS 6.0
  • TOEFL ( Paper ) ≥ 547
  • TOEFL ( Computer ) ≥ 210
  • TOEFL ( Internet ) ≥ 78
  • TOEIC ≥ 780
  • Attend and pass Certificate in English up to Academic English level

*Relevant Polytechnic Diploma and other Advanced Diploma holders will have to obtain a TMC Higher Diploma prior to the Top Up degree. Credits may be given for the modules completed previously and the number of modules required to undertake may be 4 modules or more.

Fees & Funding

Local

Course Fees
$14,582

Administrative Fee
(New Student / TMC’s Existing / Local Transfer Student)
All the course fees stated below are inclusive of course materials, examination fee and lab fee unless stated otherwise. Repeat fees and other administrative fees are listed in the Miscellaneous Fee List.
 
Application Fee
$100
 
Fee Protection Scheme Fee
0.75% of (Course Fee less grant + Medical Insurance)OR $25 whichever is higher
 
Medical Insurance Fee
$80 Per Course Per Year
All fees subject to prevailing GST of 7%

International

Course Fees
$19,060

Administrative Fee
(New Student / TMC’s Existing / Local Transfer Student)
All the course fees stated below are inclusive of course materials, examination fee and lab fee unless stated otherwise. Repeat fees and other administrative fees are listed in the Miscellaneous Fee List.
 
Single / Bundled Programs
Application Fees: $200
International Student Administrative Fee: $650
 
Existing / Local Transfer
Application Fees: $100
International Student Administrative Fee: $350
 
Fee Protection Scheme Fee
0.75% of (Course Fee less grant + Medical Insurance + International Student Administrative Fee) OR $25whichever is higher
 
Medical Insurance Fee
$80 Per Course Per Year
All fees subject to prevailing GST of 7%









 

Study Mode & Duration

Duration

Full-Time: 12 months
Part-Time: 18 months

Course Assessment:

Assessment of the modules includes examinations, assignments, projects, presentations, class tests, and/or practical tests.

Teaching and Learning:

Lectures, tutorials and independent learning will be empolyed. To make sure that students have a clear understanding of the concepts, tutorials will re-emphasize the key areas. Independent learning involves students taking the initative in recognizing learning requirements and undertaking activities to meet them. These activities could take the form of research, tutorial exercises, review questions and coursework.
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