Featured CourseFeatured CourseMarketing Institute of Singapore
The 2-day Google AdWords Fundamentals is a comprehensive Google AdWords course that covers topics from basic setup and configuration, to keyword list optimisation and conversion optimisation.
Strategic marketing plan is an essential business tool to drive the marketing efforts to achieve specific marketing objective(s) in any market situation.
The two-day workshop is designed to help participants to understand and apply the Principles of Effective Planning, coordinating and implementing events. Participants will learn how to weave in key messages when planning and implementing events.
Experience and learn a new, more generative way of thinking about the consumer experience, brands and products
Understand loyalty program options to grow customer share of wallet Develop loyalty strategy that rewards your best customers Cultivate loyal customers, reduce customer attrition, improve profitability and strengthen customer relationsh
This two-day course aims to provide an understanding of what innovative marketing is all about. At the end of the course, participants will comprehend the significance of innovative marketing as a key differentiator in the competitive marketplace.
This 3-day digital university gives you a complete overview of digital marketing disciplines, and brings you up-to-date fast in the digital landscape. Intensive course covering a complete overview of digital marketing Understand the digital marketing
Understanding the critical importance of successful relationships and good marketing strategies will ensure companies stay in a favourable position within the marketplace.
Organisations are using pricing strategies to drive more profitable growth in response to relentless pressure to produce profits.
Reach the Customers, Grow Your Business
Strategic Market Development is a highly participative 3-day training course that will equip participants with the tools required to accurately assess and identify market development opportunities.
A 2-day complete course that introduces you to the power of Social Media Marketing & Online PR, with real-life international and local case studies.
A practical course that focuses on marketing successfully while keeping your wallet happy. It proves that with the right tools and unconventional know-hows, customers and sales can still happen even if one has to work with a low or no budget.
Do you know why you behave the way you do and why do others behave the way they do?
The 2-day Google AdWords Fundamentals is a comprehensive Google AdWords workshop that covers topics from basic setup and configuration, to keyword list optimisation and conversion optimisation.
Email marketing is now recognised as one of the most powerful ways to market and promote your products or services. The right email can produce excellent response rates and have an extraordinary effect on the way you communicate with target markets.
Organisations are increasingly leveraging on social media to either supplement or, in some cases, replace traditional media as a means to reach out to existing and potential customers.
A 2-day course covering the principles of content marketing for online and mobile channels and a practical approach to develop a sustainable content marketing strategy. Intensive 2-day course covering world-class frameworks, templates and case studies
We often experience presentations that are boring due to information overload presented on the slides. Presenters also used many types of animations wrongly and without specific purpose making their presentations confusing.
Equip yourself with the latest 2016 SEO knowledge in this 2-day course, and unleash the power of SEO in the increasingly competitive online space.
Understanding the types of marketing strategies and adopting the appropriate marketing strategies will have a strong positive impact in increasing sales and profitability.
Ignorance of the law is no defence. You do not need to have legal knowledge to attend this course. This course provides participants with a working knowledge of business laws so that they can conduct their business effectively within the laws.
Plan now to learn what those insider tricks are. Come ready to roll up your sleeves for this high impact 1-day course to learn the in's and out's of promoting your next seminar, workshop, or full-blown conference from smart, efficient execution of direct
This 2-day Google AdWords Advanced Display course is a comprehensive course covering topics in display and video advertising, and leads to the Display Advanced exam (part of the requirements to obtain the full certification in Google AdWords).
Data analytics is becoming increasingly important for marketers. Whether it's reviewing web logs, measuring social media engagement, or conducting user surveys, being able to analyse data is a critical skill for effective marketing.
This course offers a strategic framework on developing a social media advocacy program. The key principles presented in the framework can be customised to the needs of any brand or organisation for deployment.
This course will enable participants to answer the following questions for their business: Why are brands (market-based) assets? How should one build and leverage brands to enhance profitability? How should companies manage brand portfolios?
In the 'present day' business environment, the 'old school' rules of marketing don't seem to apply anymore. Paradigms are being shattered daily, in every aspect of our lives, professional and social lifestyle choices.
In this course, there is no complicated "brain stuff". Instead you'll get 2 power-packed days of neuro-marketing goodies with everything broken down into easy-to-understand ideas and strategies (backed by real marketing stories & entertaining examples)
Do you use charts and figures to persuade and communicate with your audience? Effective executives, managers and communicators need to know how to present with charts and figures to inform, engage and persuade their audience more effectively.
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