BA (Hons) International Hospitality Management (Events Mgmt.) - Cardiff Metropolitan University (Part-time)
The final year BA (Hons) International Hospitality Management (Events & Conference Management) is a rigorous degree programme that provides students with a sound theoretical and practical knowledge of all aspects of hospitality management.
The curriculum is designed to prepare students to be creative, competent and committed managers in this industry.
To develop a graduate with the necessary skills, knowledge so that he / she can be immediately effective within the events industry.
To develop in students a critical appreciation of the roles of managers within the events industry.
To develop problem-solving skills, improve their ability to communicate and operate effectively as individuals within the travel and tourism organisations and as part of a team.
To develop analytical and evaluative skills.
1. Current Issues in Hospitality Tourism & Leisure Management
2. Enterprise Project
3. Global Issues of MICE Industry
4. Hallmark Events
5. Branding Advertising & Contemporary Consumption
6. Strategic Management